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Product Marketing Manager

Jagota Brothers Trading Ltd. (Khlong Toei)
Khlong Toei
Bangkok, Thailand 🇹🇭
Jagota Brother Trading Co., Ltd is the leading food supplier of more than 700 kinds e.g. frozen food, seafood, Japanese food, bakery and fruits. Our main customers are hotels, Thai restaurants, Italian restaurants, Japanese restaurants, food factories, supermarket, schools and fresh market. Due to our rapid expansion, we are looking for high caliber and responsible candidates to join our team for the following positions. บริษัทฯ ดำเนินธุรกิจการขายสินค้าบริโภคต่างๆ เช่น อาหารแช่แข็ง, อาหารทะเล, อาหารญี่ปุ่น, เบเกอร์รี่, ผลไม้ ฯลฯ โดยมีสินค้า 700 ชนิด ซึ่งมีกลุ่มลูกค้าหลากหลายเช่น โรงแรม ร้านอาหารไทย ร้านอาหารอิตาเลี่ยน ร้านอาหารญี่ปุ่น โรงงานอาหาร ซุปเปอร์มาร์เก็ต โรงเรียน ตลาดสด ฯลฯ ต้องการบุคลากรที่มีความรู้ ความสามารถ ความรับผิดชอบ มาร่วมทำงานและพัฒนางานในตำแหน่งต่อไปนี้

About this position

The Product Marketing Manager is responsible for strategic planning and execution, new product development, marketing communications, training, and supply chain management to drive product growth and market share.

Responsibilities

• Draft and execute strategic growth plan of the products and brands, in order to reach targets, expand market share.
• Work with Sales Managers on execution of new and current products, new market segments.
• Market Intelligence about new opportunities, trends, competitors, customers’ needs
• Coordinate feasibility, surveys, and marketing action plans.
• Oversee of marketing – Above the line & Below the line.
• Marketing Communications thorough digital and traditional media: Digital media, contents, photo, production and etc.
• Sales kits and marketing tools to aid products sales.
• Trade Marketing, Promotion Schemes and Events through various means
• Products and Technical training coordination to all staffs and customers
• Preparation of products knowledge materials.
• Strategic relationship with key customers and key suppliers
• Demand Plan with Purchasing team to ensure 100% products availability.
• Pricing and Cost management of the products to achieve desired profitability.
• Coordinate, schedule and follow up of the projects related to above tasks, within the team and across departments as needed.

Requirements

• Bachelor or Higher degree in Marketing, Business Administration or related field
• Minimum 8 years' experience in Brand Management and minimum 3 years in managerial level from FMCG industry.
• Previous B2B Marketing experience, including event and digital marketing.
• Solid in computer literacy
• Strong leadership, creative and analytic
• Multi tasks, strong time management skills
• Good command of written and spoken English