Marketing Communication Executive
About this position
Responsibilities
• Develop and implement communication plans and budget to support brand campaigns and initiatives.
• Create compelling content for various platforms, including social media.
• Ensure consistent messaging and tone of voice across all communication channels.
• Plan, execute, and monitor marketing campaigns from inception to completion.
• Coordinate with internal teams and external partners to ensure timely and effective campaign delivery.
• Collaborate with the KOL team to leverage influencer partnerships.
• Oversee the preparation and execution of Press release, Press Conference and other media activities.
• Coordinate logistics, manage budgets, and ensure successful event delivery.
• Make Brief and share creative assets for the Performance Ads Team.
• Establish and manage partnerships with relevant brands and communities.
• Measure and report on campaign performance, using insights to optimize future efforts.
• Oversee the brand’s digital presence and engagement across all platforms.
• Develop content calendars and manage content creation with or without agency support.
• Monitor digital trends and analytics to inform strategy and improve performance.
Requirements
• Bachelor's degree in Marketing, PR, MarComm, or a related field.
• Min. 2-3 years experience in related filed : F&B, Retail, Media, Agency.
• Strong organizational and time management skills.
• Have good networks with influencers and media.
• Experienced in creating social media content plan, as well as working with paid media team to boost content reach and engagement.
• Experienced in creating offline event, brand partnership, and community outreach.
• Creative thinker with a passion for marketing and brand building.
• Detail-oriented with a strong focus on quality and accuracy.
• Flexible and adaptable to changing priorities.