Senior Sales Executive
About this position
Responsibilities
• Meet or exceed revenue targets for assigned Sales through strategic engagement of customers
• Sell products to assigned customer Sales, managing a larger number of lower revenue customers depending on the market and brand
• Maintain and strengthen existing customer relationships through demonstrating a detailed understanding of customer business strategy and needs
• Delivery of assigned Sales campaigns, against Sales, products and revenue targets
• Development of brand and industry specific knowledge, including competitor events, to enhance and improve new business sales performance
• Own the on-site re-booking of existing customer Sales, in line with event Sales allocation and sales targets
• Develop sales plans and approaches to grow existing customer Sales, through cross and up selling as well as the sale of integrated packages, sponsorship and advertising
• Develop and maintain industry and brand knowledge as required
• Adoption of sales pipeline process through use of Salesforce (CRM system)
• Maintain accurate and timely customer information and notes within Salesforce (CRM system)
• Manage the capture and entry of Sales contract information into CRM/ invoicing system
• Manage the handing over of Sale information and customer requirements (via Salesforce) to the Event Operations and Brand teams
• Support Finance in resolving bad debt customers as a final escalation point
Requirements
• University Bachelor’s Degree in Marketing or MICE
• Minimum 5 years’ experience in a sales team and proven ability to deliver or overachieve on revenue targets
• Language requirements: Verbal English
• Ability to identify and pursue cross and up selling opportunities
• Ability to follow and execute part of a sales strategy against a set of targets
• Ability to negotiate effectively, and proactively handle and respond to customer objections
• Strong interpersonal skills, confident personality, high level of enthusiasm