ประธานเจ้าหน้าที่ฝ่ายสร้างสรรค์ (Chief Creative Officer)
About this position
Responsibilities
• Develop and implement the company's overall creative vision and strategy.
• Lead and manage a team of creative professionals, including designers, writers, and artists.
• Collaborate with other departments to ensure that creative concepts align with the company's goals and objectives.
• Oversee the creation and execution of all marketing and advertising campaigns, ensuring they are innovative and impactful.
• Stay up-to-date with industry trends and best practices, and incorporate them into the company's creative processes.
• Review and provide feedback on all creative materials, including graphics, videos, and written content.
• Foster a creative and collaborative work environment, encouraging team members to think outside the box and take risks.
• Present creative concepts and strategies to clients and stakeholders, and address any concerns or feedback.
• Manage the company's brand identity and ensure consistency across all marketing and communication channels.
• Monitor and analyze the performance of creative campaigns, making adjustments as needed to optimize results.
Requirements
• Bachelor's degree in a relevant field such as marketing, advertising, or design
• Proven experience in a creative leadership role, preferably in a similar industry
• Strong understanding of current market trends and consumer behavior
• Excellent communication and presentation skills, with the ability to articulate creative concepts effectively
• Ability to lead and inspire a team of creative professionals, fostering a collaborative and innovative work environment