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Marketing Manager (Bakery Retail)

Huneety Co.Ltd
18 Ratchadaphisek Rd, Khwaeng Khlong Toei, Khlong Toei
10110, Bangkok
Bangkok, Thailand 🇹🇭
Worskpace used for Huneety headhunters to source candidates
Job types: Full-time employment  

About this position

The Marketing Manager will be responsible for developing and executing innovative marketing strategies to enhance brand visibility and drive sales growth across the region. This role involves collaborating with cross-functional teams and managing marketing campaigns while reporting directly to the Country manager.

Responsibilities

• Develop and implement marketing strategies to increase brand awareness and sales in retail and food sectors.
• Conduct sales forecasting to align marketing efforts with business objectives.
• Create and manage media plans to enhance brand visibility across all channels.
• Collaborate with Sales, Operations, and Product Development teams to ensure marketing strategies support business goals.
• Mentor and lead the marketing team to foster creativity and high performance.
• Oversee CRM strategies to enhance customer loyalty and retention using delivery platform data.
• Manage product marketing initiatives for effective positioning and messaging.
• Allocate and manage the marketing budget to ensure efficient resource use and ROI.
• Plan and execute online and offline marketing campaigns for product launches and promotions.
• Analyze and report on marketing performance to inform future strategies.

Requirements

• Bachelor's degree in Marketing, Business Administration, or related field; Master's degree preferred.
• Proven experience in marketing management, preferably in the F&B or Retail sector, with a strong understanding of delivery platforms and their role in modern marketing strategies.
• Strong strategic thinking and analytical skills, with the ability to translate insights into actionable marketing plans that leverage delivery platforms effectively.
• Demonstrated expertise in digital marketing, including SEO, SEM, social media, email marketing, and content marketing, with a focus on optimizing strategies for delivery platforms.
• Excellent communication, presentation, and interpersonal skills, with

Benefits

100,000 THB per month