Sales Representative (Modern Trade)

HAFELE (Thailand) Limited (Phra Khanong)

Bangkok, Thailand

HÄFELE (THAILAND) LIMITED is a subsidiary of one of the biggest manufacturers and wholesalers of furniture fittings and architectural hardware worldwide. We are a market leader in Thailand for supplying all kinds of products in the furniture industry and architectural demands for high-end consumers. We are also holding agencies for sanitary products power tools, and home appliance.

About this position

The Sales Representative (Modern Trade) is responsible for managing key accounts, collaborating with various teams to enhance product visibility, and driving sales growth in line with business objectives.

Responsibilities

• Collaborates with the Modern trade Sales Manager for the central role in steering Modern Trade management with aim to continuously improve share of shelf vs. competitors and to amplify impact of product visibility on consumers
• Ensure that products are availability for consumers
• To service, develop and manage a key account executive team and portfolio of accounts in line with the Brand/BU strategy
• Collaborates with product managers and marketing team to build sales promotion and product communication
• Build a strong partnership and strong collaboratively working relationship with modern trade key account
• Manage accounts sales growth and profitability in line with BU/entity objectives
• Create and implement an annual business plan taking into account all levers growth: trade agreements, marketing actions, merchandising and retails opportunities, profitability, trade term, securing sites
• Monitor the account’s performance against business plan and develop alternative strategies when needed
• Communicate critical business information to the appropriate internal contacts for action
• Develop and manage the team to ensure that they work properly together with PC Manager to win space and market share at each outlets

Requirements

• Minimum 1 year of Modern trade management experience
• Bachelor's degree or above in marketing or any related fields
• Former experience/background in modern trade sales is highly recommended
• Knowledge of market, customer expectations and brand
• Strong Presentation skills and negotiation skill