Offline Media Operations Associate

Grab (Thailand) (Bangkok, Bangkok City, Thailand)

Bangkok, Thailand

Grab is Southeast Asia’s leading superapp, offering a suite of services consisting of deliveries, mobility, financial services, enterprise and others. Grabbers come from all over the world, and we are united by a common mission: to drive Southeast Asia forward by creating economic empowerment for everyone. At Grab, every Grabber is guided by The Grab Way, which explains our mission and the operating principles on how we can achieve it together. We call these principles the 4Hs: Heart We work together as OneGrab to serve communities in Southeast Asia Hunger We work to understand ground truths and drive improvements, big and small Honour We keep our word and steward our resources wisely to build and sustain trust Humility We are a constant work-in-progress, and we never stop learning to get better

About this position

As an Offline Media Operations Associate at Grab, you will lead the execution and management of engaging offline advertising campaigns across the Grab network, ensuring successful delivery and collaboration with various partners.

Responsibilities

• End-to-end responsibility for launching and delivering offline ad campaigns throughout the Grab ecosystem within the timeline by coordinating with multiple partners both internally and externally.
• Be the important person in charge of working with our Offline media partner(s) in order to deliver a successful campaign to our clients.
• Be an expert in Offline media operations, requirements, and troubleshooting.
• Lead rhythm meetings with our important partners/resellers regarding sales pipelines to make sure that we hit the offline media target.
• Create campaign reports including campaign snapshots and data reporting.
• Communicate with clients and agency partners directly to troubleshoot any issue that may arise.
• Ensure a smooth collaboration with Finance that includes and accurate month-end financial close on a manual and automated basis.

Requirements

• 1+ years of experience or on-ground marketing implementation/activations e.g. event organization, on-the-road activations, troop.
• Strong organizational skill to manage multiple concurrent projects.
• With the ability to transmit across multiple levels of partners.
• Who can motivate people despite not having an initial direct reporting line.
• Understand about:
• Media advertising landscape in Thailand both digital and offline.
• Online to Offline (O2O) and Omni-Channel Marketing Strategy.
• The demand from brands and agencies for Fleet advertising.
• Creative ideas for O2O solutions.