Manager Digital Marketing
About this position
The Manager Digital Marketing will be responsible for creating and managing digital marketing content, collaborating with Marcom and Sales teams, engaging on digital channels, tracking performance, and utilizing digital marketing strategies and tools.
Responsibilities
• Content Creation and Management:
• Develop and manage digital marketing content tailored to meet local market demands.
• Utilize digital channels such as Facebook, Google, and LinkedIn for effective communication and align with local markets/ activities.
• Collaboration with Marcom:
• Work alongside dedicated personnel handling traditional marketing (Marcom) in Thailand and Vietnam.
• Collaborate closely with the Sales team to integrate digital marketing efforts with sales objectives.
• Engagement on Digital Channels:
• Drive opportunities to convert leads to sales with the support of Salesforce (SFDC)
• Performance Tracking:
• Monitor and analyze the effectiveness of digital marketing initiatives and adjust strategies as needed based on performance data and insights.
Requirements
• Excellent proficiency in English and the local language to produce SEO-friendly content.
• Strong understanding of digital marketing strategies and tools.
• Ability to work collaboratively across teams and engage effectively with customers.
• Proficient in MS Office and marketing software.
• Basic Design Skills such as Photoshop, After Effects, illustrator, InDesign, etc
• Bachelor’s degree in marketing, business, or related field.