Product Owner (E-Learning Platform)

Digimusketeers Co., Ltd. (Chatuchak)

Bangkok, Thailand

Digimusketeers (Digital Marketing & Media Agency) Digimusketeeks We are a digital marketing company. That is not just looking after the advertisement media But we help to ensure the most effective management of ads Including overseeing customer relationship management (CRM) and analysis of customer data to achieve the set goals. Digimusketeers has become trusted in dependable and professional media marketing. We have worked with more than 200 clients successfully. We always are ready to provide our clients with the best solution best on research and more than 10 years' experience.

About this position

The Product Owner for the E-Learning Platform will be responsible for leading marketing efforts, developing strategies, and managing freelance resources to ensure the product's success in the market.

Responsibilities

• Concept Development: Collaborate with freelance resources to extract and refine the key selling points, requiring strong business and marketing insight.
• Product Positioning: Lead efforts to make the product compelling with involvement from the initial concept through to the final execution.
• Marketing Material Creation: Develop key marketing materials such as copy, and creative concepts, by working with freelance resources.
• Strategy & Execution: Oversee the entire marketing strategy for the product class, from high-level strategy to hands-on execution plans.
• Content Review & Direction: Provide insightful feedback on marketing content, ensuring it aligns with both the product vision and marketing goals.
• Team & Project Oversight: Manage the overall marketing efforts for the product line, ensuring all campaigns meet their objectives.
• Freelancer Management: Work with freelance content creators, graphic designers, and videographers, managing a network of freelancers to ensure project delivery and quality.

Requirements

• Marketing Management Experience: Significant relevant experience (your actual role and capability are more important than the title). Should have hands-on experience and be able to work independently without the need for extensive guidance.
• Team Leadership & Ownership: Proven ability to lead teams, take full ownership of tasks, and manage projects from start to finish. Regular coordination with freelance teams or other internal and external stakeholders is required.
• Business Acumen: Must understand how marketing aligns with business.
• Product Development Experience: Experience helping turn around a product or working closely with product teams to develop marketing strategies that resonate with the target audience and lead to success in the market.
• Good understanding of user experience, product operation.
• You are empathetic to solve and serve customers’ needs.
• Good focus, priority, and time management, detail-oriented.