Biddable Media buyer & Optimization
About this position
Responsibilities
• Create, Operate, Optimize Online Advertising Campaign including Google, Facebook, Instagram, Tiktok, Twitter, etc. and Set KPI for customers.
• Monitor advertising campaigns to get the best possible outcome and make sure they are running correctly and completely.
• Select best practice media tools and tactics for archiving client’s KPI and objective.
• Recognize and implement ongoing optimizations by monitoring keyword performance, bid strategies, budgets, and response metrics.
• Support AE and Planning team on enquiries raised from clients.
• Daily updating KPI and budget into the shared file.
• Create the spending report to support the Account team.
• Provide campaign effectiveness reports and presentation to clients including recommend and optimizations when appropriate to improve media performance in order to achieve the clients’ KPI goals.
Requirements
• Bachelor Degree in advertising, communication arts, marketing, digital media or related field.
• Minimum 1-2 year of working experience in biddable media.
• Experience in Social media planning Buying, Biddable, Ads optimization from Digital agencies or got the role in Digital Marketing and social media.
• Understand about Code on Google ads and pixels on Facebook ads. and understand the work of tracking UTM.
• Able to use MS Office (particularly Excel and PowerPoint) is preferred, as well as an agility.
• Undertaking relevant research. Identify target audiences and best media mix.
• Strong research and analytical skills.
• Ability to meet deadline, self-management skills, and the ability to handle tasks with speed and accuracy.
• Positive attitude, pleasant and energetic personality, service mindedness, multitasking and teamwork ability.
• Excellent presentation, communication and negotiation skills.