Commercial Marketing (Interior)
About this position
The position involves developing and implementing marketing strategies to promote interior design services and products, collaborating with various teams, and analyzing market trends to enhance the company's brand presence in the commercial interiors market.
Responsibilities
• Develop comprehensive marketing strategies to promote interior design services and products.
• Collaborate with sales and design teams to align marketing activities with commercial objectives and project timelines.
• Identify market trends and opportunities within the commercial real estate, hospitality, and retail industries.
• Implement digital and traditional marketing initiatives to generate leads and nurture client relationships (email marketing, SEO, PPC, social media).
• Build partnerships and networks with key stakeholders in the industry (real estate developers, architects, construction companies).
• Strengthen the company's brand presence in the commercial interiors market.
• Work with design and product teams to showcase new interior solutions and products through launches and client presentations.
• Analyze industry trends, competitor activities, and client feedback to refine marketing strategies.
• Report on the effectiveness of marketing campaigns.
Requirements
• Bachelor's degree in Marketing, Business, Interior Design, or a related field.
• 4-6 years of marketing experience, ideally in the interior design, architecture, or construction industries.
• Knowledge of marketing strategies, particularly within commercial interiors.
• Experience with digital marketing tools (SEO, Google Analytics, email marketing platforms) and CRM systems is a plus.
• Strong portfolio demonstrating the ability to market design services or creative products.
• Excellent communication and presentation skills, with the ability to engage both creative teams and commercial clients.
• Strong project management abilities.
• Strong understanding of the commercial interior design market, with the ability to identify key trends and opportunities.