Digital Marketing Executive/ Content business (Hybrid Working)
About this position
Responsibilities
• Create comprehensive digital marketing strategies aligned with company goals and objectives. Develop plans for SEO, SEM, social media, email campaigns, and content marketing.
• Oversee the execution of digital marketing campaigns. Monitor and adjust strategies to improve performance.
• Analyze performance metrics and generate reports to assess the effectiveness of digital marketing efforts. Use data insights to refine strategies and achieve KPIs.
• Collaborate with the content team to develop engaging and relevant content for various digital channels. Ensure content is optimized for SEO and resonates with the target audience.
• Able to create the package and pricing plan including for special campaign events.
• Work closely with cross-functional teams to ensure cohesive and integrated marketing efforts.
• Utilize analytics tools (e.g., Google Analytics, social media insights) to track and measure campaign performance. Provide actionable insights and recommendations for improvement.
Requirements
• Proven experience in digital marketing strategy and execution. Experience in content community, networking is a plus
• Strong understanding of digital marketing channels and tools, including SEO, social media, email marketing, and content marketing.
• Proficiency with digital marketing analytics tools and platforms
• Excellent analytical skills and ability to interpret data to drive decision-making.
• Creative thinking with a strong ability to problem-solve and develop innovative marketing solutions.
• Exceptional communication and interpersonal skills, with the ability to collaborate effectively with various stakeholders.
• Self-driven, result oriented person and be able to work under pressure
• Organized with ability to multi-task and shift priorities
• Eager to learn new things in a fast-moving environment
• Energetic and passionate about delivering technology platform to improve people’s life
• Team player with a positive attitude, strong work ethic, humility and an acute focus on business impact