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Marketing House Brand & Campaign Management

Com7 Public Company Limited (Bang Na, Bangkok)
Bangkok, Thailand 🇹🇭
COMSEVEN Public Company Limited (the “Company”) is engaged in the core business of retailing IT products such as desktop computers, laptops, mobile phones, tablets, and many other modern lifestyle devices. In 1996, the Company began its business as an IT retail store in Pantip Plaza shopping mall. The founders saw the opportunity for growth in the IT business. At that time, Thailand had less than 10 percent of the population with access to computers. The founders therefore came together to establish the Company on February 27, 2004 to sell IT products wholesale to stores nationwide, which was the Company’s core business at that time, as well as retailing through its own store in Pantip Plaza shopping mall. Later, the Company’s executives saw that the IT retail business had opportunities for growth and had more advantages than wholesale, so they adjusted the Company’s business policy to focus more on retail sales than wholesale sales by increasing the number of retail stores through the expansion of the Company’s stores to shopping malls and department stores.

About this position

The Marketing House Brand & Campaign Management position is responsible for driving the marketing initiatives for our House Brand, which focuses on mobile accessories and audio products. This role involves creating innovative marketing strategies and managing comprehensive campaigns to enhance brand visibility and consumer engagement. The ideal candidate will have a strong background in marketing, excellent analytical skills, and a passion for creative problem-solving.

Responsibilities

• Develop and execute marketing strategies for the company's House Brand to enhance brand awareness and popularity.
• Create and manage various marketing campaigns, focusing on creativity and compelling presentation to attract customers.
• Analyze and track campaign performance to refine strategies and improve effectiveness.
• Manage the marketing budget and track spending to ensure alignment with plans.
• Collaborate with design and sales teams to develop marketing materials such as catalogs, brochures, and online content.
• Work with relevant departments to organize promotional activities, such as product launches and events.
• Monitor and analyze market trends and consumer needs to develop targeted campaigns.
• Prepare marketing reports and present performance results to management.
• Support other assigned projects to assist the team.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• At least 3 years of experience in marketing, particularly in campaign management.
• Knowledge of online and offline marketing tools and strategies.
• Strong analytical skills and budget management capabilities.
• Good communication skills in English and the ability to work collaboratively in a team.
• Creative mindset with the ability to develop unique marketing materials.