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Digital Marketing Strategy Manager

CJ MORE
CJ MORE (Bang Rak, Bangkok City, Thailand)
Bangkok, Thailand 🇹🇭
CJ MORE
CJ MORE, one of the most popular Thai retailers. To establish itself apart from competitors, CJ MORE would launch a new business in 2020 under the theme "More Than a Supermarket." Being more than simply a supermarket and convenience store to fulfill all of consumers' needs and differentiate from other peers in the same market with our strong store brands such as Nine Beauty, Bao Cafe, Uno and A-Home. The firm is moving forward and growing its own retail brand to better serve its consumer groups, with the goal of becoming a public company in the future. CJ MORE is a unique iteration of the typical supermarket, providing a wide variety of products and services and consumer goods at reasonable prices. The company has expanded substantially over the last 18 years. There are now more than 1000 branches operational in over 42 provinces nationwide.

About this position

Seeking a highly creative and analytical social media strategist to develop and execute social media strategies aligning with company goals.

Responsibilities

• Develop and execute social media strategies to increase brand awareness and drive engagement across all social media platforms.
• Create and curate engaging social media content that aligns with brand voice and resonates with target audience.
• Manage social media advertising campaigns, including budget allocation, targeting, and ad creative development.
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
• Manage and optimize campaigns on multiple online marketing channels including Line OA , Instagram, Tiktok and Facebook etc.
• Measure the success of every social media campaign.
• Provide annual & monthly marketing plans.
• Collaborate with cross-functional teams, including marketing, creative, and CRM to ensure social media aligns with overall brand strategy and customer experience.

Requirements

• Over 3 years of experience as a Social Media Strategist or similar role.
• Bachelor's degree in Marketing, communications or related fields.
• Excellent knowledge of Facebook, Twitter, Instagram Line OA , Instagram, Tiktok and Facebook etc.
• Experience with social media advertising, including campaign management and optimization.
• Excellent communication and interpersonal skills, with the ability to build strong relationships with managers, employees, and external partners.

Benefits

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Huneety A.I Salary Estimate
56,000 - 155,000 THB per month