Assistant Counter Manager (Bangkok)

Chanel (Thailand) Limited (Phuket)

Phuket

Phuket, Thailand

With a rich heritage and successful history in luxury fashion and cosmetics, Chanel is the global benchmark of modern elegance, impeccable quality and style. Our products, and our cultural values, blending both tradition and innovation, have been delivering the values of femininity, freedom and modernity to all customers. Constantly seeking the next level of inspiration, we wish to appoint highly motivated, energetic and dynamic talents for the position of :

About this position

The Assistant Counter Manager will lead a passionate team to create client experiences aligned with the F&B vision, overseeing retail activities to enhance the brand’s image and collaborating with corporate functions for consistency.

Responsibilities

• Guide team performance and individual talent development including career paths as well as succession plans for counter staff.
• Conduct performance reviews and provide ongoing feedback.
• Empower team members through coaching and annual appraisals.
• Partner with the Learning team for coaching in client experience, sales techniques, and product knowledge.
• Oversee onboarding programs for new hires in collaboration with the Learning team.
• Facilitate regular communication to ensure collective knowledge among team members.
• Collaborate with the Area Retail Manager and HR to manage employee relations issues and performance feedback.
• Share brand vision and counter challenges, fostering accountability and empowerment.
• Create an ethical, diverse environment that promotes collaboration.
• Drive sales to meet daily/weekly/monthly goals, tracking KPIs and conducting market analysis.
• Proactively recruit, retain, and grow client loyalty in line with CRM KPIs.
• Maintain accurate customer data in the company database according to data protection policies.
• Manage staff schedules to ensure optimal client service and operational coverage.
• Communicate retail stock needs and facilitate smooth incoming shipments.
• Oversee loss prevention activities, including in-store security and inventory management.
• Ensure compliance with operational procedures for sales, returns, and inventory adjustments.
• Supervise the use of SPM, ensuring alignment with company guidelines.
• Manage financial activities, including payroll processing and budget adherence.
• Monitor competition, business trends, and client insights to inform strategy.
• Identify business opportunities and develop initiatives aligned with brand vision.
• Provide ongoing feedback and reporting to the Area Retail Manager to influence strategies.
• Ensure boutique readiness for visits or audits at all operational levels.
• Set high standards for client experience, driving the team to exceed expectations.
• Lead by example on the sales floor, creating personalized client experiences using the CHANEL experience ritual.
• Embrace the omni-channel journey and support the team in adapting to digital shopping trends.
• Co-create stories with clients, blending brand culture with their personal narratives.
• Resolve client service complaints and facilitate product exchanges/refunds holistically to ensure satisfaction.
• Use Client Satisfaction Survey results to enhance team performance and address training needs with the Learning team.
• Provide tools and training for the team to deliver a unique CHANEL client experience.
• Ensure adherence to visual merchandising guidelines, maintaining a clean environment.

Requirements

• Proven experience in retail management or a similar role.
• Strong leadership and team management skills.
• Excellent communication and interpersonal skills.
• Ability to analyze data and market trends.
• Proficiency in CRM systems and retail software.
• Strong organizational and multitasking abilities.
• Passion for the brand and commitment to delivering exceptional client experiences.