Deputy Brand Section Manager / Brand Section Manager (Siangpure Brand)
About this position
The Deputy Brand Section Manager / Brand Section Manager for the Siangpure Brand is responsible for implementing branding and communication strategies, planning marketing campaigns, and analyzing market trends to enhance product sales and market share.
Responsibilities
• Implement Branding and communication development by working closely with Team.
• Plan and follow through annual Marketing and Communications plan.
• Plan and create marketing campaign.
• Monitor, analyze, and evaluate domestic market trend, competitors’ activities, consumer behavior and competitor activity to identify market opportunities for the products.
• Increase product sale and market share.
• Liaise with advertising agency to design and develop communication campaigns and ensure that they are well executed and deliver results as desired.
• Maintain good working relationship with partners and media.
• Ensure all marketing activities are implemented as planned with time constraint.
• Collaborate with different teams such as sales, legal, purchase, creative design, production etc.
• Budgetary control of marketing activity.
Requirements
• Bachelor’s in Business Administration, Marketing or related fields.
• Minimum 3-5 years experience in FMCG brand management.
• Highly organized and perform well under pressure.
• Lively, Creative, Driven, Energetic, Analytical, Forward-Thinking with good interpersonal skills.
• Computer literacy in Microsoft Office (Excel, Word and Power Point).
• Good communication skills, both verbal and written.