Lead - PC Management (Home Appliances)

Beko Thai Co., Ltd. (Sathon)

Bangkok, Thailand

About Company: Beko Thai Co. Ltd. is the latest subsidiary of Arçelik Group, which was founded in 1955, operates in consumer durables and consumer electronics sectors under the scope of Koç Holding, which is the only Conglomerate from Turkey listing in Fortune 500, with its production, marketing and after-sales services. Arçelik Group has 30,000 employees worldwide and 18 production facilities throughout the world; in Turkey, Romania, Russia, China, South Africa, Thailand and Pakistani. The Company has recently broke ground on its Thailand Refrigerator company, which is planned to go into operation by the end of 2015. Arçelik Group provides products and services in 130 countries with sales and marketing offices located in 25 countries and under 11 different brands (Arçelik, Beko, Grundig, Blomberg, ElektraBregenz, Arctic, Leisure, Flavel, Defy, Altus and Dawlance ).

About this position

Key trade marketing person responsible for Trade Partner, Sell Out Planner, and PC management.

Responsibilities

• Design and implement comprehensive strategies for the recruitment, on-boarding, and training of promoters.
• Establish KPIs for promoters and conduct regular performance evaluations to ensure optimal efficiency and effectiveness in achieving sales targets.
• Develop and execute programs to boost promoter morale, reward schemes and skill-building initiatives.
• Conduct field visits to gather insights on promoter performance, competitor activity, and customer feedback.
• Utilize data to optimize promoter deployment and improve strategies.
• Work closely with sales and marketing teams to align promoter activities with campaigns, product launches, and sales objectives.
• Oversee the promoter management budget, ensuring cost-effectiveness and ROI optimization.
• Ensure all promoters adhere to company policies, guidelines, and ethical standards while representing the brand.

Requirements

• 5-10 years experiences in Promoter management, Trade marketing or Sales operations in the similar industry.
• Bachelor's degree in Marketing, Business Administration, Economics or relate field.
• Strong leadership and interpersonal skills.
• Ability to analyze data and derive actionable insights.
• Proficient at Microsoft Office Suite.
• Excellent communication and negotiation skills.
• Good English skills both written and speaking.
• Flexible and adaptable to a fast-paced environment.