Lead Brand Manager

ASTRO (Jakarta, Indonesia)

DKI Jakarta, Indonesia

ASTRO - Groceries in Minutes Indonesia's first and fastest-growing on-demand platform for groceries and essentials. Anything you need, fast. Astro is Indonesia's first quick commerce company that delivers groceries and essentials to your door within 15 minutes. 24 hours a day, 7 days a week. Our mission is to make people's lives simpler and easier by saving them time, energy, and money. Just like real Astronauts that take off into outer space, Astro embodies the values of being fast, bold, adventurous, and technologically advanced. Download our app now to experience and enjoy the new definition of fast! Interested in working for a company that pushes the boundaries and strives to be the best? Join us now to be a part of this ground-breaking mission!

About this position

Astro Goods, Astro's private label brand for FMCG food products, is seeking a dynamic and experienced Business Head to lead our diverse product categories, including breakfast items, pantry staples, snacks, and ice cream. The ideal candidate will have a strong background in retail strategy and portfolio management, along with a proven ability to drive business growth and operational excellence.

Responsibilities

• Strategic Leadership: Develop and execute the overall business strategy (buyer growth, profitability) for Astro Goods, ensuring alignment with corporate objectives and market trends.
• Portfolio Management: Conduct comprehensive portfolio reviews to assess product performance, identify growth opportunities, and drive innovation across all categories.
• Financial Modeling: Create and manage financial models to forecast sales, analyze profitability, and support investment decisions for new product launches.
• Cross-Functional Collaboration: Work closely with marketing, supply chain, sales, and R&D teams to ensure cohesive product development, effective go-to-market strategies, and successful execution.
• Stakeholder Management: Build and maintain strong relationships with internal stakeholders and external partners, facilitating effective communication and collaboration.
• Project Management: Lead cross-functional projects from conception to execution, ensuring timely delivery, adherence to budget, and achievement of objectives.
• Team Leadership: Mentor and develop a high-performing team, fostering a culture of accountability, innovation, and continuous improvement.
• Market Analysis: Monitor market trends, competitive landscape, and consumer preferences to inform strategic decisions and adapt product offerings.
• Marketing: Oversee go-to-market strategy and execution for new and laggard products.

Requirements

• 5+ years of experience in FMCG, Investment Banking and/or consulting with projects in retail.
• Strong analytical skills and experience in financial modeling and data analysis.
• Proven track record of successful project management and stakeholder engagement.
• Excellent written and verbal communication skills, with the ability to present complex information clearly.
• Demonstrated leadership abilities and experience in managing cross-functional teams.