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Senior Digital Marketing Executive (Ads Optimization)

Altitude Development Co., Ltd.
Altitude Development Co., Ltd. (Bangkok)
Bangkok
Bangkok, Thailand 🇹🇭
Altitude Development Co., Ltd.
titude Development was founded by Mr. Chayaphon Hunrungroj along with his partner, Mr. Kwanchai Yingchareonthawornchai in 2014. Altitude brand strongly engages in developing unique properties focusing on lifestyle, innovative design and premium locations. Our core business strategy is to develop a niche luxury projects in both high and low rise buildings utilizing relatively small plots of land in the most desirable locations. Altitude targets convenient areas for consumers where demand is high but supply is low. As of August 2018, the Company's registered capital was 247,826,090.00 baht consisting of 24,782,609 ordinary shares at a par value of 10 baht, with issued and paid-up capital of 247,826,090.00 baht. With 15 years of experience in property agency and real estate consultation and the marketing of 30 projects consisting of condominiums and luxury houses, home offices and 8 years in property development with 9 projects and 6 international awards. We are fully committed to continually improve the excellence in our standards in order to better serve our clients.

About this position

The Senior Digital Marketing Executive (Ads Optimization) is responsible for analyzing and optimizing marketing strategies using social networks and search engines, developing targeted marketing campaigns, and managing online advertising budgets to effectively reach target customers.

Responsibilities

• Analyze marketing/business strategies using social networks and search engines and demonstrate proficiency in using social media.
• Develop and create target customer groups for each project, producing marketing campaigns across all channels using online media in line with company policies.
• Promote and raise awareness among target customers through various activities on social networks such as Facebook, Line, applications, search engines, websites, online media, and other relevant e-commerce platforms, effectively.
• Summarize and analyze competitors’ online marketing media to continuously improve the company’s online marketing strategies and keep them up to date.
• Summarize and analyze the company’s online marketing media to determine the most effective ones.
• Control the online marketing media budget efficiently by closely monitoring spending and stopping ineffective media campaigns.
• Coordinate with various advertising media to effectively reach target customers.
• Perform other duties as assigned.

Requirements

• Bachelor's degree in marketing, Business Administration, or other related fields.
• At least 2-4 years of experience in marketing or experience related to housing, condominiums, or residential properties.
• Experience in managing online advertising (e.g., Google, Facebook, TikTok, etc.) will be given special consideration.
• Knowledge and understanding of online advertising on Facebook/YouTube.
• Experience in SEO, SEM, and Graphic Design.
• Strong knowledge and understanding of online marketing planning.