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Product Marketing Intern (KOL Specialist)

Alterra Indonesia
Alterra Indonesia (Indonesia)
DKI Jakarta, Indonesia 🇮🇩
Alterra Indonesia
Alterra is the leading business to business company tech company that provides a various services such as, bill payment aggregator, distribution network, promotional platform, tech academy, integrated government water system, attendance system, hotel and restaurant tax optimization system. Alterra was first established in 2015 as Sepulsa. Today, Alterra has evolved into one ecosystem that offer a wide range of products with more than 20 millions transactions every month. Currently we also a business partners for 20 marketplaces. Our offices are based in Jakarta, Malang and Jambi with 500 team players (and counting!). Alterra also awarded as 2017’s best work place in Indonesia by Jobplanet and Best Companies to Work for in Asia 2021 by HR Asia - Indonesia Region. Alterra continue to consistently expand our business in order to build the country’s digital ecosystem. Let’s Grow Together with Alterra! Alterra constantly hunting for like-minded individual to join our awesome family and grow together. Check it out at https://careers.alterra.id/

About this position

We are seeking a highly motivated and creative Product Marketing Intern to join our dynamic team. This internship will focus on KOL management and influencer outreach, playing a crucial role in expanding our brand presence and product awareness across digital platforms.

Responsibilities

1. KOL Identification and Outreach:
• Conduct research to identify potential Key Opinion Leaders (KOLs) and influencers in our industry.
• Assist in developing and maintaining a database of KOL contacts, including contact information and engagement history.
• Craft compelling outreach messages and collaborate with KOLs to secure partnerships

2. KOL Relationship Management:
• Assist in building and nurturing relationships with KOLs to ensure long-term collaborations.
• Coordinate content creation and promotional activities with KOLs to align with our marketing strategy.
• Monitor KOL performance and provide regular reports on their impact.

3. Influencer Onboarding:
• Assist in the onboarding process for new influencers, ensuring they understand our brand, products, and expectations.
• Provide support in contractual negotiations and agreement management.

4. Influencer Performance Analysis:
• Collect and analyze data related to influencer marketing campaigns and KOL performance.
• Use insights to optimize influencer strategies and make data-driven recommendations

Requirements

Education: Bachelor Degree in Marketing, Business, Communications, or a related field (if applicable)
Experience: Any experiences related to KOL management are preferred.
Knowledge and Skill:
• Strong passion for marketing, social media, and influencer culture.
• Excellent written and verbal communication skills.
• Proficiency in social media platforms and influencer marketing trends.
• Detail-oriented and highly organized with the ability to manage multiple tasks.
• Creative thinker with the ability to generate innovative ideas.
• Self-motivated, proactive, and a quick learner.

Benefits

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Huneety A.I Salary Estimate
5,000,000 - 10,000,000 IDR per month