What is a Social Marketing and Brand Manager doing? Job description and responsibilities

What does a Social Marketing and Brand Manager do?

We are looking for an enthusiastic and creative Social Marketing and Brand Manager to join our team. In this role, you will be responsible for driving our brand presence through digital and social media channels. You will create and implement innovative content strategies and campaigns to engage customers and grow our online presence. You will also be responsible for building, managing and analyzing our digital and social media presence, creating content and managing our social reputation. If you have a passion for digital and social media, strong creative skills and the ability to think outside the box, this is the perfect opportunity for you.

Responsibilities of Social Marketing and Brand Manager

1. Develop and maintain a comprehensive social media and digital marketing strategy to promote brand awareness and engagement.

2. Develop, implement and monitor campaigns to increase website traffic, brand awareness and customer engagement.

3. Collaborate with internal teams to ensure brand consistency in all digital marketing initiatives.

4. Monitor and manage brand reputation on social media platforms.

5. Execute creative campaigns to engage customers and increase website traffic and conversions.

6. Manage and grow the company's presence on social media platforms.

7. Analyze and report on the performance of all digital campaigns.

8. Monitor and analyze competitor activities and trends in the digital space.

9. Work with external vendors to produce digital content for campaigns.

10. Develop and lead influencer marketing campaigns.