Necessary skills for SEO Executive: skills and requirements

General requirements of a SEO Executive

• Proven experience in SEO, Digital Advertising, and/or Search Engine Marketing
• Demonstrated experience in creating, implementing and analyzing SEO strategies
• Strong understanding of search engine algorithms and ranking strategies
• Experience with using analytic and keyword research tools
• Excellent written and verbal communication skills

Skills and Behaviours for a SEO Executive

Content marketing
Blogs Emailing Infographics Social media posts Videos
Digital advertising
Digital Campaigns Google Analytics Pay Per Click campaigns (PPC)
Knowledge of business environment
Industry trends Market trends
Social media management
Social Media Management Social Media Marketing
Website Optimization
Backlinks Landing Pages Meta Descriptions Search Engine Marketing (SEM) Search Engine Optimization (SEO)
Analytical thinking
Gathering information and data Identifying cause and effect relationships
Problem solving
Identifying and anticipating problems Implementing solutions Making fact based decisions to solve problems Working towards resolution

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