What is a Public Relations and Communications Manager doing? Job description and responsibilities

What does a Public Relations and Communications Manager do?

We are seeking an experienced Public Relations and Communications Manager to join our team. This position will play a critical role in developing and executing the overall communications and public relations strategy for our organization. The successful candidate will be responsible for developing and executing plans to enhance our brand awareness, create and manage relationships with key stakeholders, and create a positive public image to increase our visibility and recognition. The ideal candidate will have excellent communication skills, be creative and organized, and be able to think strategically and assess the impact of their work.

Responsibilities of Public Relations and Communications Manager

1. Develop and implement a comprehensive public relations and communications strategy.
2. Manage a team of public relations and communications professionals.
3. Create and curate content for social media, website, and other marketing channels.
4. Develop and maintain relationships with key media contacts.
5. Monitor and analyze media coverage and industry trends.
6. Identify and manage opportunities to secure press coverage and other media exposure.
7. Draft press releases, media advisories, and other content.
8. Support the development and execution of public relations and communications campaigns.
9. Develop and manage public relations and communications budgets.
10. Support the organization’s crisis management strategy.