Necessary skills for Marketing Generalist: skills and requirements
General requirements of a Marketing Generalist
• Bachelor's degree in Marketing, Business, Communications, or related field
• 3+ years of marketing experience
• Advanced knowledge of marketing principles, including digital and traditional marketing
• Experience in developing and executing marketing strategies and campaigns
• Excellent communication, organizational, and project management skills
Skills and Behaviours for a Marketing Generalist
CRM
CRM
Hubspot CRM
Oracle CRM
Pardot
Pipedrive
Salesforce CRM
SugarCRM
Zoho CRM
Copywriting
Copywriting
Storytelling
Digital marketing
Digital Marketing
Social media management
Facebook
Instagram
Linkedin
Social Media Management
Social Media Marketing
Twitter
YouTube
Website updating
Adobe XD prototyping
CSS layout webpage editing
HTML webpage editing
Communicating information
Active Listening
Asking the right questions
Influencing and persuading others
Synthesizing information
Problem solving
Identifying and anticipating problems
Implementing solutions
Making fact based decisions to solve problems
Working with others to solve problems