Necessary skills for Marketing And Advertising Manager: skills and requirements
General requirements of a Marketing And Advertising Manager
• Bachelor's degree in marketing, business, communications or a related field
• Proven track record of successful marketing campaigns
• 5+ years of relevant work experience
• Excellent communication, interpersonal, and organizational skills
• Knowledge of digital marketing strategies and techniques
Skills and Behaviours for a Marketing And Advertising Manager
Branding
Branding
Data visualization
Power BI
Tableau
Digital advertising
Digital Campaigns
Facebook Ads
Google Ads
Google Analytics
Linkedin Ads
Mobile Marketing
Online Advertising
Pay Per Click campaigns (PPC)
Knowledge of regulatory frameworks
Advertising regulations
Marketing strategies
Channel marketing
Direct Marketing
Market segmentation
Marketing plans
Marketing strategy
Marketplace marketing
Organic marketing
Positioning
Retargeting Marketing
Social media management
Social Media Marketing
Communicating information
Influencing and persuading others
Creative Thinking
Breaking down and dissecting ideas to detect patents
Considering things in a new way
Experimenting innovative solutions
Developing others
Coaching others to succeed
Enhancing individual and professional development
Sharing knowledge, skills and expertise to others