Necessary skills for Head of Sales and Marketing: skills and requirements
General requirements of a Head of Sales and Marketing
- Proven experience in sales and marketing management
- Expertise in developing and executing marketing strategies
- Excellent communication, interpersonal and leadership skills
- Ability to analyze customer data and identify trends
- In-depth understanding of industry trends and market dynamics
Skills and Behaviours for a Head of Sales and Marketing
CRM
CRM
Salesforce CRM
Contract management
Contract Management
Contract Terms
Growth Strategies
Business Development
Customer Acquisition
Growth Strategies
New Business Opportunities
Sales Strategy
Knowledge of business environment
Business Knowledge
Consumer trends
Industry trends
Market trends
Sales presentations
Objections
Product Demonstration
Sales Pitch
Sales Presentations
Value selling
Solution Selling
Value Selling
Communicating information
Active Listening
Asking the right questions
Influencing and persuading others
Developing others
Coaching others to succeed
Enhancing individual and professional development
Sharing knowledge, skills and expertise to others
Negotiation
Closing deals
Leading win-win discussions
Relationship Building
Growing network and relationships
Nurturing long term relationships