What is a Head of Marketing doing? Job description and responsibilities

What does a Head of Marketing do?

The Head of Marketing will be responsible for developing, driving, and implementing comprehensive marketing strategies to increase the company's brand awareness, increase customer loyalty, and drive sales growth. This role requires an experienced leader with a proven track record in developing successful marketing campaigns, creating engaging content, and utilizing innovative strategies to reach potential customers. The ideal candidate will be a creative, self-starter with strong analytical skills, excellent communication and interpersonal skills, and a passion for developing successful marketing plans.

Responsibilities of Head of Marketing