What is a Head of Advertising Sales doing? Job description and responsibilities

What does a Head of Advertising Sales do?

The Head of Advertising Sales will lead a team of sales professionals to drive advertising sales for our business. This position is responsible for developing and executing an effective sales strategy to acquire new customers and generate revenue. The Head of Advertising Sales will be a key contributor to our company’s success, ensuring that our sales team meets or exceeds goals and objectives. The ideal candidate should have a proven track record of success in sales leadership and a deep understanding of the digital and traditional advertising landscape.

Responsibilities of Head of Advertising Sales

1. Develop and implement effective sales strategies and tactics to maximize advertising sales.
2. Establish and maintain relationships with key clients and prospects.
3. Analyze sales performance and trends to identify potential areas of growth.
4. Develop and maintain relationships with media partners.
5. Lead and manage a team of advertising sales professionals.
6. Monitor and review advertising campaigns to ensure optimal performance.
7. Negotiate advertising packages with clients and prospects.
8. Develop and manage annual advertising budgets.
9. Stay up to date with industry trends and developments.
10. Prepare and present reports on sales performance to upper management.