Necessary skills for eCommerce and CRM Manager: skills and requirements
General requirements of a eCommerce and CRM Manager
• Proven experience in managing and optimizing eCommerce sites, CRM systems and ERP solutions
• Excellent knowledge of online marketing tools (Google Analytics, SEO, etc.)
• In-depth understanding of customer segmentation and targeted marketing
• Proficiency in data analysis, project management and problem-solving
• Excellent communication and interpersonal skills, with a focus on customer service
Skills and Behaviours for a eCommerce and CRM Manager
CRM
CRM
Customer Management
Client Relations
Client management
Key account management
Digital advertising
Digital Campaigns
Lead Management
Cross Sell
Inbound Leads
Inbound Marketing
Lead Generation
Up Sell
Marketing automation
Chatbots
Marketing Automation
Partnership Development
Partner Relationship Management
Strategic Partnerships
Project management
Project Coordination
Project Planning
Stakeholder Management
Collaboration & Teamwork
Giving credits to others
Involving others in making decisions that affect them
Placing team needs above individual needs
Working with others towards common goals
Customer Orientation
Demonstrating positive attitude towards resolution
Solving customer issues within timelines
Understanding customer needs
Developing others
Coaching others to succeed
Enhancing individual and professional development
Sharing knowledge, skills and expertise to others
Relationship Building
Establishing rapport and building trust
Growing network and relationships
Nurturing long term relationships