Necessary skills for eCommerce and CRM Manager: skills and requirements

General requirements of a eCommerce and CRM Manager

• Proven experience in managing and optimizing eCommerce sites, CRM systems and ERP solutions
• Excellent knowledge of online marketing tools (Google Analytics, SEO, etc.)
• In-depth understanding of customer segmentation and targeted marketing
• Proficiency in data analysis, project management and problem-solving
• Excellent communication and interpersonal skills, with a focus on customer service

Skills and Behaviours for a eCommerce and CRM Manager

CRM
CRM
Customer Management
Client Relations Client management Key account management
Digital advertising
Digital Campaigns
Lead Management
Cross Sell Inbound Leads Inbound Marketing Lead Generation Up Sell
Marketing automation
Chatbots Marketing Automation
Partnership Development
Partner Relationship Management Strategic Partnerships
Project management
Project Coordination Project Planning Stakeholder Management
Collaboration & Teamwork
Giving credits to others Involving others in making decisions that affect them Placing team needs above individual needs Working with others towards common goals
Customer Orientation
Demonstrating positive attitude towards resolution Solving customer issues within timelines Understanding customer needs
Developing others
Coaching others to succeed Enhancing individual and professional development Sharing knowledge, skills and expertise to others
Relationship Building
Establishing rapport and building trust Growing network and relationships Nurturing long term relationships

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