What is a eCommerce and CRM Manager doing? Job description and responsibilities

What does a eCommerce and CRM Manager do?

We are currently looking for an experienced and motivated eCommerce and CRM Manager to join our team. In this role, you will be responsible for managing the day-to-day operations of our online store and CRM platform. You will optimize the online store, drive customer engagement, and analyze customer data to improve customer experience. You will also be responsible for developing and implementing strategies to increase sales and improve customer loyalty. If you have the skills and experience to take on this challenging role, we would love to hear from you.

Responsibilities of eCommerce and CRM Manager

1. Develop and implement eCommerce and CRM strategies to meet business objectives.
2. Analyze customer data and generate insights for targeted customer segmentation.
3. Monitor customer trends and suggest strategies to increase sales.
4. Manage customer databases and ensure customer data accuracy.
5. Design customer loyalty programs and promotions.
6. Oversee the development and maintenance of eCommerce websites.
7. Develop and manage customer service initiatives.
8. Analyze website performance and customer engagement metrics.
9. Identify and implement process improvements to streamline operations.
10. Oversee the development of customer-facing content and ensure brand consistency.