What is a Digital Mobile Advertising Manager doing? Job description and responsibilities

What does a Digital Mobile Advertising Manager do?

We are looking for a motivated and experienced Digital Mobile Advertising Manager to join our team. The successful candidate will lead our mobile advertising efforts and coordinate with internal stakeholders to ensure successful campaigns. The ideal candidate should have a comprehensive understanding of mobile advertising platforms, including Google Adwords, Facebook Ads, Apple Ads, and more. The Digital Mobile Advertising Manager will be responsible for strategizing, managing, and optimizing campaigns to maximize reach and revenue. They must have strong analytical and problem-solving skills, and be able to think outside the box to develop effective marketing strategies. If you have the skills and

Responsibilities of Digital Mobile Advertising Manager

1. Develop and execute digital mobile advertising strategies to meet business objectives.
2. Lead creative development, campaign execution, testing, optimization, and reporting of mobile advertising campaigns.
3. Monitor and analyze the performance of mobile advertising campaigns and make recommendations for improvement.
4. Establish mobile advertising goals and objectives, create campaigns and track their success.
5. Manage relationships with mobile advertising vendors and networks, negotiating terms and optimizing campaigns for maximum performance.
6. Research and stay up-to-date on the latest mobile advertising trends, technologies, and best practices.
7. Create and maintain mobile advertising budget and ensure campaigns are delivered on-time and on-budget.
8. Analyze mobile advertising data and performance metrics to identify key insights and opportunities for improvement.
9. Work with product and marketing teams to develop and implement effective mobile advertising campaigns.
10. Develop and implement mobile advertising strategies to increase brand awareness, engagement, and revenue.