Necessary skills for Digital Growth Manager: skills and requirements
General requirements of a Digital Growth Manager
1. Proven experience in developing and executing digital growth strategies
2. Demonstrated ability to identify, analyse and evaluate market trends, customer insights, and competitor data
3. In-depth knowledge of SEO, SEM, social media, email marketing, and other digital marketing tactics
4. Strong project management and organizational skills
5. Excellent communication skills, both verbal and written
Skills and Behaviours for a Digital Growth Manager
CRM
CRM
Content marketing
Blogs
Emailing
Social media posts
Digital advertising
Digital Campaigns
Google Ads
Google Analytics
Mobile Marketing
Online Advertising
Pay Per Click campaigns (PPC)
Market research
Competitive Analysis
Market research
Marketing automation
ActiveCampaign
Adobe Campaigns
Chatbots
HCL Unica
Hubspot
Mailchimp
Marketing Automation
Marketo
Oracle Eloqua
Oracle Responsys
SalesManago
Salesforce Marketing Cloud
Zapier
Project management
Project Coordination
Social media management
Facebook
Instagram
Linkedin
Social Media Marketing
Twitter
YouTube
Website Optimization
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
Analytical thinking
Gathering information and data
Identifying cause and effect relationships
Creative Thinking
Experimenting innovative solutions
Generating new ideas
Open mindedness