Necessary skills for Digital Content Manager: skills and requirements
General requirements of a Digital Content Manager
• Bachelor's degree in marketing, communications, journalism, or related field
• Excellent written and verbal communication skills
• Proficiency in content creation and management tools
• Familiarity with SEO and digital marketing principles
• Demonstrable experience in creating and managing content for multiple digital platforms
Skills and Behaviours for a Digital Content Manager
Content marketing
Blogs
Case studies
Demos
Ebooks
Emailing
Infographics
Social media posts
Video Marketing
Videos
White papers
Copy editing
Proofreading
Copywriting
Copywriting
Project management
Project Coordination
Project Estimation
Project Management
Project Planning
Stakeholder Management
Research methods
Research
Social media management
Social Media Management
Social Media Marketing
Website Optimization
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
Written Communication
Written communication
Communicating information
Synthesizing information
Creative Thinking
Considering things in a new way
Developing others
Coaching others to succeed
Enhancing individual and professional development
Sharing knowledge, skills and expertise to others
Planning and organizing
Clarifying expectations of self and others
Goal setting, planning and priorization
Taking timely actions to ensure obligations are met