Necessary skills for CRM Communications and Branding Manager: skills and requirements
General requirements of a CRM Communications and Branding Manager
• Bachelor's degree in Communications, Marketing, Business Administration or related field
• 5+ years of experience in CRM and/or communications
• Proven track record of successful CRM campaigns
• Excellent writing and communication skills
• Proficient in using a variety of software such as Adobe Creative Suite, Microsoft Office, and Salesforce
Skills and Behaviours for a CRM Communications and Branding Manager
CRM
CRM
Customer Management
Client Relations
Client management
Key account management
Digital advertising
Digital Campaigns
Lead Management
Cross Sell
Inbound Leads
Inbound Marketing
Lead Generation
Up Sell
Marketing automation
Chatbots
Marketing Automation
Partnership Development
Partner Relationship Management
Strategic Partnerships
Project management
Project Coordination
Project Planning
Stakeholder Management
Collaboration & Teamwork
Giving credits to others
Involving others in making decisions that affect them
Placing team needs above individual needs
Working with others towards common goals
Customer Orientation
Demonstrating positive attitude towards resolution
Solving customer issues within timelines
Understanding customer needs
Developing others
Coaching others to succeed
Enhancing individual and professional development
Sharing knowledge, skills and expertise to others
Relationship Building
Establishing rapport and building trust
Growing network and relationships
Nurturing long term relationships