Necessary skills for CRM and Email Marketing Manager: skills and requirements
General requirements of a CRM and Email Marketing Manager
• Proven experience as a CRM and Email Marketing Manager
• In-depth knowledge of digital marketing, email marketing, and CRM best practices
• Experience with marketing automation tools (e.g. Salesforce, Marketo, Hubspot)
• Strong analytical and problem-solving skills
• Excellent communication skills, both written and verbal
Skills and Behaviours for a CRM and Email Marketing Manager
CRM
CRM
Customer Management
Client Relations
Client management
Key account management
Digital advertising
Digital Campaigns
Lead Management
Cross Sell
Inbound Leads
Inbound Marketing
Lead Generation
Up Sell
Marketing automation
Chatbots
Marketing Automation
Partnership Development
Partner Relationship Management
Strategic Partnerships
Project management
Project Coordination
Project Planning
Stakeholder Management
Collaboration & Teamwork
Involving others in making decisions that affect them
Placing team needs above individual needs
Working with others towards common goals
Communicating information
Influencing and persuading others
Synthesizing information
Customer Orientation
Demonstrating positive attitude towards resolution
Solving customer issues within timelines
Understanding customer needs