Necessary skills for Associate Director of Advertising: skills and requirements
General requirements of a Associate Director of Advertising
• Bachelor's degree in Advertising, Communications, Marketing, or related field
• Minimum of 8 years of experience in advertising, marketing, or related field
• Proven track record of successful marketing campaigns
• Strong understanding of digital and traditional advertising methods
• Excellent communication, interpersonal, and organizational skills
Skills and Behaviours for a Associate Director of Advertising
Data visualization
Matplotlib
Metabase
Palantir
Power BI
Qlik Sense
SAP Analytics
SAS
Tableau
Digital advertising
Digital Campaigns
Facebook Ads
Google Ads
Google Analytics
Linkedin Ads
Mobile Marketing
Online Advertising
Pay Per Click campaigns (PPC)
Growth Strategies
Customer Acquisition
Growth Strategies
New Business Opportunities
Knowledge of business environment
Consumer trends
Industry trends
Market trends
Revenue Generation
Forecasts
Sales forecasts
Strategic Thinking
Company Vision
Strategic Thinking
Communicating information
Active Listening
Asking the right questions
Influencing and persuading others
Synthesizing information
Creative Thinking
Breaking down and dissecting ideas to detect patents
Considering things in a new way
Experimenting innovative solutions
Developing others
Coaching others to succeed
Enhancing individual and professional development
Sharing knowledge, skills and expertise to others