What is a Affiliate Marketing Manager doing? Job description and responsibilities

What does a Affiliate Marketing Manager do?

The Affiliate Marketing Manager will be responsible for developing and executing strategies to drive traffic and sales through affiliate marketing programs. The incumbent will be responsible for creating, managing and optimizing affiliate campaigns, developing relationships with partners, and tracking performance and results. The ideal candidate will possess exceptional communication and project management skills, a keen eye for detail and the ability to think strategically. This position offers a great opportunity to join a dynamic and growing team.

Responsibilities of Affiliate Marketing Manager

1. Develop and implement strategies to increase affiliate revenue and expand affiliate base.
2. Manage and grow existing affiliate relationships.
3. Evaluate and optimize affiliate program performance.
4. Monitor and analyze current trends in affiliate marketing.
5. Negotiate and secure exclusive affiliate deals.
6. Monitor competitors’ affiliate programs.
7. Create and maintain affiliate resources, such as banners, links, and other collateral.
8. Develop and implement promotional plans to drive traffic to affiliate sites.
9. Analyze and report on affiliate performance metrics.
10. Stay up-to-date on industry trends and best practices.