Necessary skills for Advertising Executive: skills and requirements

General requirements of a Advertising Executive

• Bachelor's degree in marketing, advertising, or a related field
• Proven experience in developing and executing successful advertising campaigns
• Strong understanding of market research and consumer behavior
• Excellent communication and presentation skills
• Proficiency in digital advertising platforms and tools

Skills and Behaviours for a Advertising Executive

Branding
Branding
Data visualization
Power BI Tableau
Digital advertising
Digital Campaigns Google Analytics Online Advertising Pay Per Click campaigns (PPC)
Knowledge of regulatory frameworks
Advertising regulations
Marketing strategies
Channel marketing Direct Marketing Market segmentation Marketing plans Marketing strategy Positioning Retargeting Marketing
Social media management
Social Media Marketing
Communicating information
Influencing and persuading others
Creative Thinking
Breaking down and dissecting ideas to detect patents Considering things in a new way Experimenting innovative solutions

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